How to build a profitable podcast.
The 19 best marketing podcasts to subscribe to in 2022. Subscribe to all of these if you want to massively upgrade your marketing skills this year...
I attribute approximately 19% of any success I have gained through listening to the best marketing podcasts.
Yep: 19%.
Admittedly that 19% is MASSIVE... yet.
But fortunately, like all great things, knowledge compounds over time. And hopefully that 19% will be worth a LOT in a decade from now.
Now one of the reasons I am in the podcast game... and that I love podcasts SO much is because they make it insanely easy to consume knowledge.
I listen on my morning run, when taking the bins out and basically when doing anything that I don't need to hear for... that is longer than 10 minutes.
Doing this, slides in approx. 60-90 extra minutes of learning each day.
It's beautiful.
We think you should do this too... and to make it that much easier for you, we have collated the 19 best marketing podcasts here for you to subscribe to...
Let's get into it!
To solve the biggest, most complex B2B marketing problems you have to blur the lines between intuition and reason. Imagination and logic. The theoretical and the practical. Join Richard and Benedict as they troubleshoot today’s biggest and most pertinent B2B marketing problems with leading specialists, experts and marketing pioneers.
Favourite Episode: Creating Agile Marketing Strategies That Deliver with Ruth Connor, Group Marketing Director with Kalibrate
You can listen to the podcast here...
And now for a slightly different take... In this podcast, Tom Hunt, founder of bCast and Fame, pulls back the curtain on what it takes to be a founder and B2B marketer in the world right now.
How shares behind the scenes tactics, strategies and numbers from both businesses and is bringing you along on the journey to bootstrapped growth through marketing.
A must listen for any marketer.
Favourite Episode: Sujan Patel Shares 4 SaaS Growth Strategies For bCast
You can listen to the podcast here...
SaaS Marketing Superstars is the show where we uncover proven growth strategies from CMOs and marketing leaders behind some of the fastest-growing SaaS companies.
Each episode features an interview with a SaaS CMO, Founder or marketer leader, discussing topics like paid ads, SEO, content marketing, ABM and sales, landing page optimization, email marketing and how to use these strategies to generate more trial and demo signups for your SaaS.
Favourite Episode: Tom Hunt’s Formula for Driving B2B Sales with Podcasts
You can listen to the podcast here...
Omniscient Digital presents The Long Game. Join David Khim, Alex Birkett, and Allie Decker as they interview guests in the content marketing industry about mental models, archetypes, and underlying structures that allow them to flourish and scale. In Kitchen Side episodes, they'll pose questions and debate the answers in a behind-the-curtain style conversation.
The Long Game Podcast is about playing infinite games in the world of content — and playing for long-term success. The hosts of this show don’t show up with a list of prepared questions. They let the conversation go where the interviewee wants to take it. We hope you enjoy and find value in our show.
Favourite Episode: How SparkToro Approaches Growth & Productivity (Rand Fishkin)
You can listen to the podcast here...
Marketing School Podcast is one of the best marketing podcast hosted by Neil Patel and Eric Siu.
How will you feel learning from industry gurus about growing your marketing campaign or running a successful online business?
So it is your chance. In daily 10 minutes chunks, Neil and Eric will be sharing their life experiences and how they were able to grow their marketing into successful businesses.
You won’t regret listening to their podcasts. Everything is part of more than 1400 episodes of this one of the best content marketing podcasts, from content marketing to growing website traffic, conversions, and successful marketing campaigns.
Favourite Episode: Tactics Will Only Get You So Far
You can listen to the podcast here...
One of the top social media marketing podcasts, ‘The Science of Social Media’ is a weekly audio podcast. Every valuable insight of social media marketing, I mean, everything, is part of this podcast. Just like their Buffer Blog, this podcast is a valuable resource for marketers as well as students of marketing.
How social media is reshaping, the impact of social media marketing on consumer behaviours, future of social media marketing, you will find every bit in their podcast.
Find best practices to run social media marketing campaigns, growing business on social media, and the internet, and a lot more.
Favourite Episode: Social Media Management In Time Of Crisis
You can listen to the podcast here...
One of the top online marketing podcasts, SEO Podcast has been creating impact since 2009. It has been the longest-running and most authoritative among digital marketing podcasts. If you are a marketer, business agency, or a marketing nerd, you can find a lot here.
From the latest trends of the ever-changing digital marketing landscape to best practices for moving in this dynamic industry, Chris Burres and Matt Bertram have everything for you.
More than 500 episodes of this podcast have simplified the most complex internet marketing concepts, including SEO, PPC, Conversions, SEM, and a lot more.
Favourite Episode: Search Engine Watch- Three Ways To Up Your Video Marketing Game
You can listen to the podcast here...
‘I Love Marketing’ is probably one of the best marketing podcasts on the internet. Want a roadmap for pronouncing marketing to running successful marketing campaigns? You will find it all here.
Dean Jackson and Joe Polish, vetted marketers and industry professionals, have designed the podcast to give a complete blueprint of marketing, traditional or online. A marketer, businessman, or startup owner can find know-how of running an email campaign to lead generation, lead nurturing, and all best practices of contemporary marketing.
Favourite Episode: Your Stand Is Your Brand: Why Taking a Clear Stand Can Transform Your Business and Life with Patrick Gentempo and Joe Polish
You can listen to the podcast here...
Another one falling in online marketing podcasts, ‘Online Marketing Made Easy’ is for the novice marketers to experts. Most of the podcasts out there will motivate you, but only a few will give an actionable plan to work on. Online Marketing Made Easy is a mix of education, how-to guides, and success stories of industry specialists.
Amy Porterfield, a professional marketer, hosts this podcast and walks you through online marketing trenches. From a nerd to a business expert, anyone can find valuable information.
Favourite Episode: How To Create A Million-Dollar Business (What's Worked For Me)
You can listen to the podcast here...
The next on our list of best marketing podcasts is ‘Perpetual Traffic.’ The mission of this podcast is to help marketers in running successful marketing campaigns with high conversion rates. The marketing duo of Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) shares the best digital marketing practices in every weekly episode of the podcasts.
You should subscribe to this podcast to get the action plan for growing traffic of your online business with the case study of Tier 11. Besides that, success stories and experiences of entrepreneurs who grew their traffic leads and sales with the help of Perpetual Traffic are also part of the podcasts.
Favourite Episode: How to Crush Your Conversions with Facebook Popup Groups
You can listen to the podcast here...
Again a duo of marketers to give one of the best marketing podcasts to the world! Joe Fier and Matt Wolfe share a lot of valuable information for marketers in every weekly episode. Success stories and struggles of the marketers and entrepreneurs are featured in every episode along with actionable strategies to follow.
Most discussion is around brand marketing, brand awareness, traffic growth, marketing automation, lifestyle, and business systematization. The hosts of the show identify their podcast as ‘ A Life Improvement Podcast Masquerading As a Business Podcast.’
Favourite Episode: Jeff Spencer - The Roadmap That Champions Follow
You can listen to the podcast here...
Among the B2B marketing podcasts, Demand Gen Chat is like a prime time news show. Starting from a marketing incident or an event, the chat diverges into a set of actionable strategies for such an event or incident. Emil Shour sits with B2B marketers and Demand Gen experts to talk about the marketing trends, dynamics and growing as a marketer.
So you must listen to Chili Piper’s ‘Demand Gen Chat’ to know the strategies of successful marketers to bring more revenues to their companies.
Favourite Episode: How Ahrefs Grew to $40m+ ARR by Ditching Conventional Marketing Wisdom with Tim Soulo
You can listen to the podcast here...
How will you feel as a marketer if you get a new marketing tool every week that can benefit your business?
Well, I really feel excited receiving emails from Ahrefs or Backlinko about new features and tools. Imagine getting lucky to find such a toolbox where you will be introduced to new marketing tools and how others drove success using that tool.
Growth Marketing Toolbox is all about this. Every week Nicholas Scalice invites entrepreneurs, marketers, and startup owners to share what tools helped them out, how they used the tools, and finally give an action plan to the listeners.
Favourite Episode: The Power of Podcasting
You can listen to the podcast here...
A podcast for the SaaS marketing podcasts lovers. The SaaS Marketing Show is a series of interviews with the executive marketers of the top Saas companies and how did they drive success. The content of this podcast is focused on giving actionable strategies and plans to the listener for succeeding in their SaaS agencies or businesses.
The podcast is a new addition, and you can expect a lot of insightful and valuable information plus strategies of successful Saas companies.
Favourite Episode: How Privy Grew Organic Traffic 50% in 6 Months By Investing in Brand (Using One Simple Strategy)
You can listen to the podcast here...
The next on our list can be counted among the best marketing podcasts present on the internet. The Growth Show is a product of ‘Hubspot,’ and the aim of this podcast is to give voice to the entrepreneurs, business founders, and marketing experts who grew their business.
Every episode of the show features businesses and how they survived and grew.
The podcast is hosted by Meghan Keaney Anderson, Vice President of Marketing at Hubspot. There are more than 200 episodes to bring that spark of motivation to someone who is about to give up.
Favourite Episode:Why The Lean Startup Is More Essential Than Ever for Businesses
You can listen to the podcast here...
Contribution of SEMrush to provide the marketer with a case-study based podcast where success stories of large companies to small entrepreneurs are featured with their pack of strategies that helped them to grow. Some of the podcast episodes have featured Google, Vodafone, IKEA, Uber, and a lot more.
Get your scoop of marketing with Laura Morelli in one of the best content marketing podcasts where content creation to SEO; everything is discussed.
Favourite Episode: Marketing Scoop Season Finale
You can listen to the podcast here...
Another podcast among the digital marketing podcasts featuring success stories of brands, companies, and marketers. It is a weekly podcast, and every Wednesday, a new episode is aired. What is the podcast about?
You can find interviews with business owners, marketers, and entrepreneurs talking about their struggles and how they finally succeed. Most topics that are discussed include pay per click, conversion, marketing automation, A/B testing, landing page optimization, content marketing, copywriting, marketing optimization tools, and a lot more.
Favourite Episode: How to Start a CRO Agency with Peep Laja
You can listen to the podcast here...
A duo of ‘Salesforce’ and ‘Convince and Convert’ has created one of the best social media marketing podcasts. Every week, real social media marketers are invited to share the behind scenes of their best practices. Jay Bear and Adam Brown discuss the latest trends of ever-changing social media marketing.
You should listen to this podcast for getting practical, actionable tips from the industry marketers and implement them to get results for your business.
Favourite Episode: How to Organize Global Social Media for Maximum Success
You can listen to the podcast here...
The first marketing podcast on our list is "Marketing Over Coffee". John C. Wall and Christopher S. Penn host this podcast that is aired every week. John C. Wall is a vetted marketing writer and public speaker, and Christopher S. Penn is a marketer, media person, and adjuvant professor of Internet marketing.
There is a total of 100 episodes aired by the time of writing this blog.
With the latest digital marketing trends, social media marketing, or internet marketing, you can expect everything in the podcast. In every week’s episode, John and Christopher review and share whatever is going on in the marketing world.
Favourite Episode: Marketing Over Coffee At INBOUND 2020
You can listen to the podcast here...
And there we go...
I'm subscribed to all of these best marketing podcasts. And if you are a self-respecting marketer: then you should be too.
Now you're subscribed here are a couple of extra tips:
Thanks for reading, and we look forward to listening to your podcast very soon ;)